Doc Searls


Doc Searls (David "Doc" Searls) (born July 29, 1947), is an American journalist, columnist, and a widely read blogger, co-author of The Cluetrain Manifesto and author of The Intention Economy: When Customers Take Charge, a fellow at the Center for Information Technology & Society (CITS) at the University of California, Santa Barbara, and an alumnus fellow (2006–2010) of the Berkman Center for Internet & Society at Harvard University.

Doc Searls has said:
"The only way to fully reduce vulnerability to surveillance and other forms of Bad Acting is to give individuals full control over the things in their lives. Today we are only beginning to evolve toward that end state; but the demand will be there, which is why there will be a business in it, and it will come to pass"

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