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RCS Universal Profile

Overview#

RCS Universal Profile is a GSMA Profile for implementation of a Rich Communication Services (RCS) by Mobile Network Operators (MNOs), and Mobile Device Operating Systems

RCS Universal Profile is Messaging as a Platform (MaaP)

RCS Universal Profile contains a set of Advanced Calling and Messaging features and agreed enablers for innovation such as:

  • application to person messaging (chatbots)
  • conversational commerce (the seamless integration of transactions and messaging)
  • evolving SMS
As a result of the RCS Universal Profile most smartphones will ship with a built-in Rich Communication Services (RCS) app, so consumers will easily be able to text, chat and share media without having to identify and download which apps their contacts are using.

More Information#

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