RCS Universal Profile


RCS Universal Profile is a GSMA Profile for implementation of a Rich Communication Services (RCS) by Mobile Network Operators (MNOs), and Mobile Device Operating Systems

RCS Universal Profile is Messaging as a Platform (MaaP)

RCS Universal Profile contains a set of Advanced Calling and Messaging features and agreed enablers for innovation such as:

  • application to person messaging (chatbots)
  • conversational commerce (the seamless integration of transactions and messaging)
  • evolving SMS
As a result of the RCS Universal Profile most smartphones will ship with a built-in Rich Communication Services (RCS) app, so consumers will easily be able to text, chat and share media without having to identify and download which apps their contacts are using.

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