Open Identity Exchange is a "team of rivals", with a membership of industry players representing a cross-section of private and public sectors e.g. the internet (Google, PayPal, etc.), data aggregation (Equifax, Experian, etc.), telecommunications (AT&T, Verizon, etc.) and government (UK Cabinet Office).
The Open Identity Exchange's goal is to enable the expansion of online services and adoption of new online products through the development and registration of trust frameworks and sharing of domain expertise, joint research and pilot projects to test real-world use cases.