Privacy is distinct and separate from Security.
Privacy implies Confidentiality which implies Security and while security can exist without privacy, privacy cannot exist without security.
Privacy is sometimes related to anonymity although it is often most highly valued by people who are publicly known. Privacy can be seen as an aspect of security—one in which trade-offs between the interests of one group and another can become particularly clear vs IDM The User Dilemma
"There’s a simple philosophy around privacy — a system should only know as much about you as it needs to for that application." Nymi founder Karl Martin
"Privacy, a core American value, is not a partisan thing. Democrats fight for it and Republicans fight for it too, maybe even more. So I am very shocked that the Republican party has managed to suggest that it should be trashed; if anyone follows up on this direction, there will be a massive pushback – and there must be a massive pushback!" Tim Berners-Lee
"When it comes to privacy and accountability, people always demand the former for themselves and the latter for everyone else." -Peltaire
“the desire by each of us for physical space where we can be free of interruption, intrusion, embarrassment, or accountability and the attempt to control the time and manner of disclosures of personal information about ourselves.” - Robert Ellis Smith, editor of the Privacy Journal
Privacy underpins human dignity and other key values such as freedom of association and freedom of speech. Privacy has become one of the most important human rights issues of the modern age.
He goes on and identifies 16 different activities that could qualify for Privacy.
Personal information has both private and commercial value, and often (though not always) exploiting its commercial value entails a reduction in private utility and sometimes even in social welfare overall. Consumers have good reasons to be concerned about unauthorized commercial application of their private information. Use of individual data may subject an individual to a variety of personally costly practices, including price discrimination in retail markets, quantity discrimination in insurance and credit markets, spam, and risk of identity theft, in addition to the disutility inherent in just not knowing who knows what or how they will use it in the future. Personal data — like all information after all — is easily stored, replicated, and transferred, and regulating its acquisition and dissemination is a challenging undertaking for individuals and governments alike.
Why do privacy "folks" feel that more Laws will help?
Here are a few LIST of Privacy Laws: